As we get in to February our client list continues to grow and we’re working upon some very exciting projects that we can’t wait to shout about once published, more and more writers are making it happen with self-publishing than ever before, this is certainly great for the world of literature as there are some absolute gems about to hit the book stores. The route to becoming a published author is of course easier in some ways, as you can completely control the whole process yourself, you decide when to publish, how to promote, how much to charge and which formats to release the book as. You can either approach this whole process as a hobby (ie: you’re not doing it to make money but more about getting your work out there) or as a small business venture where ultimately you want to make a return on your investment (when I say investment I refer to the time and money gone into the project). We are also finding that the level of refinement to an author’s manuscript is increasing dramatically too, with more services (both traditional and new) every author has access to the tools which were once only available to large publishing houses, your book can be edited, formatted, proofed and reviewed within a short period of time and without having to leave your own house. This refinement is something which is driven by the increase in publishing, with your competition being so much larger than ever before you need to ensure your book stands out in the right way. Along with the increase in publishing is the power of the review, with more books being bought on-line your buyers are more willing to leave a review of the book, this of course influences other readers and helps with your ranking within the sales pages. More authors understand this aspect of publishing and polish their books accordingly, it becomes about creating a rounded package for the book, great content which is delivered beautifully within the pages along with a professional book cover design, when you match this with promotional materials and a marketing plan you elevate a book towards success. So, it’s a great start to February and we continue to see plenty of opportunities for every author.
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